By concentrating on core activities, today's organisations are increasingly becoming a part of dynamic market chains. In order to ensure a quick, sufficient and creative reaction to these developments, it is increasingly important for an organisation to be aware of its own capacity and potential. In which direction are events developing and what is the best approach? What will be required to achieve ambitious goals?

Changing organisational structures lead to flexibility and a project-based approach, whether it is with partners or on the basis of outsourcing. In some cases this requires additional resources and specific expertise. In others, it means 'in house' guidance throughout the process of change. In each and every case, however, it invariably comes down to people.

People are more important than capital, even more important than the means of production. People form the organisation, decide its culture and make the difference. The right people in the right places is more than ever the key factor to success.